SARTELL, MN, September 2026. Dream Team 100, an invitation-only referral mastermind for six and seven figure coaches, held its Scale with Referrals retreat in Phoenix, Arizona on August 27 to 29, 2026. The three-day schedule, published in advance on the community's site, gave each day a single job, and the middle day was set aside for attendees to generate introductions for each other live in the room, not exchange contact details and follow up later.
The structure sets the event apart from the conference format that dominates the coaching calendar, where the working day belongs to a speaker lineup and the relationship building happens in the gaps between sessions.
What Each of the Three Days Was For
The published agenda ran nine in the morning to five in the afternoon on all three days, with dinner at the venue each evening.
Day one was designated Matchmaking Day, set aside for attendees to meet referral partners, with founder Sebastian Cruze doing the pairing himself. Day two was Referral Day, whose stated purpose was generating introductions live. Day three was Deal Day, whose published brief was solidifying deals and partnerships.
The retreat was held at a private property on more than an acre of grounds, and meals were included in the ticket, published at $5,000 per person.
Fifty Seats, and the Reason for the Number
The published capacity was fifty coaches, and the retreat sold out. Cruze has been public about why he limits rooms, though the number he has spoken about is the wider community's rather than this event's. Communities tend to break down when they get past 100, he has said, so the goal is to keep the room tight-knit. Dream Team 100 applies that as a hundred member ceiling with one expert admitted per niche.
He has described what he was building toward in his own account of founding the community, writing that he put together a dream team of referral partners made up of "people whose work I could vouch for with my whole chest, and who could vouch for mine."
Who the Retreat Was Built For
The community publishes the criteria that disqualify an applicant alongside the ones that qualify. Its retreat page states that the event is not a fit for businesses below six figures, for anyone without a proven program that people are currently buying, for operators who do not value community, or for applicants unwilling to be in a room with people whose beliefs differ from their own. The stated audience is six and seven figure coaches who are purpose driven and spiritually connected.
Two retreats a year are part of Dream Team 100 membership. The community admits one expert per niche against a ceiling of one hundred members, and applications run through dreamteam100.ai/apply, where niches already claimed carry a waitlist.
About Dream Team 100
Dream Team 100 is a highly-curated referral mastermind of 6 and 7 figure coaches, founded by Sebastian Cruze. The community operates on a one expert per niche model with membership capped at 100 members and a waitlist for niches already claimed. Members receive two mastermind calls per month, two retreats per year, and access to the community directory. Its stated mission is to raise consciousness in the USA through referral and community. More information is available at dreamteam100.ai.